Egersund, Norway – Simrad Yachting – a leader in the design and manufacture of world-class marine navigation, autopilot, radar, communications and fishfinding systems – announced today Simrad® Cruise, the most intuitive chartplotter on the market. Designed for simple and straightforward navigation, Cruise features a simple, easy-to-use interface, sunlight-viewable display, preloaded U.S. coastal charts, mounting bracket and sonar transducer.
Taking ease of use to a new level, Simrad Cruise combines essential GPS features with basic depth-finding capability to deliver safe and reliable navigation at an affordable price. Free from complicated fishing-specific sonar and networking features, Cruise eliminates the need for boaters to master complex electronics.
The user interface is controlled with a rotary dial and keypad, ensuring smooth navigation through menus, and provides the vital information needed for a safe and enjoyable time on the water from speed, depth and GPS location to course, battery level and temperature information. Users can also track the day’s boating activity with real-time performance data from Simrad TripIntel™ technology. Pre-loaded with U.S. coastal charts, Cruise is ready to use right out of the box. For maximum detail, users can also choose from a wide range of optional mapping upgrades from C-MAP® and Navionics® that include advanced features like C-MAP Easy Routing for a true automotive-like navigation experience. The Cruise transducer provides CHIRP sonar with excellent automatic depth tracking for worry-free operation without the need for fine tuning or pre-programming. Installation is easy, requiring only power and sonar cables.
“We are dedicated to listening to our customers and giving them exactly what they want out of their marine electronics,” said Leif Ottosson, CEO, Navico Group. “Our product line includes multifunction displays and glass-helm systems designed for some of the most powerful navigation stations in the industry. However, many of our customers simply want an affordable and easy-to-use chartplotter for simple navigation that they can plug in and go cruising. For those boaters, we are pleased to launch Simrad Cruise.”
Starting at $399, the new Simrad Cruise will be widely available through select U.S. dealers nationwide in April. The unit is IPX7 waterproof rated and ideal for installation in open air vessels such as bay, deck, ski and wakeboard boats, bow riders and tenders, and can be conveniently flush-mounted or bracket-mounted. Simrad Cruise comes in 5-, 7- and 9-inch display sizes.
For more information on Simrad Cruise or the brand’s entire line of marine electronics, please contact 800-324-1356 (toll-free) in the USA or 800-661-3983 (toll-free) in Canada or visit www.simrad-yachting.com.
A privately held, international corporation, Navico is currently the world’s largest marine electronics company, and is the parent company to leading marine electronics brands: Lowrance, Simrad Yachting, B&G and C-MAP. Navico has approximately 1,500 employees globally and distribution in more than 100 countries worldwide. www.navico.com